This page is maintained by TrendDrop to explain what personal data we collect, why we collect it, and how we keep it safe. It describes our current practices; if they change, we will update this page.
Who we are
TrendDrop operates the website at www.trend-drop.co.uk. For privacy questions, contact us at support@trend-drop.co.uk.
What we collect
We collect information you provide directly and automatically:
- Account and order information: name, email address, shipping and billing address, phone number, and payment details when you place an order or create an account.
- Device and usage information: IP address, browser type, device type, pages visited, and referring pages, collected via cookies and similar technologies.
- Communications: records of emails, support chats, and other messages you send us.
How we use your data
We use your personal data to:
- Process and deliver your orders
- Provide customer support and handle returns
- Send order updates and transactional emails
- Improve our website, products, and services
- Send marketing emails only when you have opted in (you can unsubscribe at any time)
- Prevent fraud and comply with legal obligations
Legal basis for processing
We process personal data to fulfil our contract with you (processing orders), to comply with legal obligations (tax and accounting), and based on our legitimate interests (fraud prevention, website improvement), or with your consent (marketing emails).
Who we share data with
We share data only with service providers who help us run our business, such as:
- Shopify — powers our online store, checkout, and order fulfilment.
- Payment processors — handle secure payment transactions.
- Shipping carriers — receive delivery addresses and contact details to ship your order.
- Analytics providers — help us understand website usage (e.g., Google Analytics).
We do not sell your personal data. We may disclose data if required by law or to protect our rights.
Cookies and analytics
We use cookies to keep your cart working, remember your preferences, and understand how visitors use our site. You can manage or disable cookies through your browser settings. Some cookies are necessary for the website to function.
Data retention
We keep order and account information for as long as needed to fulfil orders, handle returns, meet legal requirements, and resolve disputes. Marketing preferences are retained until you unsubscribe or delete your account.
Your rights
Depending on where you live, you may have the right to access, correct, delete, restrict, or object to the processing of your personal data, and to receive a copy of it. To exercise these rights, email us at support@trend-drop.co.uk.
Security
We use industry-standard measures to protect your data, including HTTPS encryption for data in transit and access controls for our systems. No online service can guarantee complete security, but we take reasonable steps to keep your information safe.
Children's privacy
Our website is not intended for children under 16. We do not knowingly collect personal data from children under 16.
Changes to this policy
We may update this Privacy Policy from time to time. The latest version will always be posted on this page with the updated date.
Contact us
For privacy questions or data requests, email support@trend-drop.co.uk.